What clients liked about working with us.

You saved us a good one to two months of iterating on process and tooling, because you supplied the whole package. Here is the growth experimentation team package. Let's apply it and start shipping. That was the biggest key value I could point to and say: yes, this was worth the money and the investment.

Michael led our conversion and pricing growth teams for several years. He is truly an artist in this domain, with incredible intuition on what is going to work and relentless execution on fast iterative experimentation to prove hypotheses quickly.

A lot of people work with consultants, and when the consultant is gone they feel like they have nothing left. This is money spent that endures.

I love that he focused on ROI and came in opinionated with priorities for the company. Michael's super flexible. He added value at every level of the engagement. And I would work with him again.

We brought Michael onboard before our Series A to lead our growth efforts, particularly around testing and experimentation. Since then we have tripled our headcount and 20x'ed our user base with millions of subscribers.

Michael is a doer more than a talker. Especially in marketing, people talk a lot and don't do a lot.

We got set up very quickly with a cadence for how we run the team. Here's how we set up an experiment, here's how we review the results, here's what an experiment readout looks like. The basic tools of running a growth team were things we didn't have.

One thing you get with Michael that I haven't seen with anyone else is his willingness to get his hands dirty, something founders are used to but you rarely see in employees.

You don't mystify the process in a way we can't understand. It's all transparent, it's all shared. A lot of outsourced marketing people are always trying to hold the gate so you can't do anything without them.

I think you're a badass. I think you add a ton of value. I feel like I've learned a lot from you in the last year.

Michael played a key role in enabling us to understand our growth drivers for the business, which provided insight to the growth decisions we needed to make. He combines a rare and powerful skillset with a strong intuition for what is most needed in a company's lifecycle in order to drive the maximum impact.

One of your really good skills is just: get it going, start, one foot in front of the other, keep turning, keep putting that forward progress together. So much of business is try, iterate, learn.

You brought a bunch of ideas from your experience that weren't on our list. I've been at other companies, I've seen this work, so let's do it. And it did have a positive impact.

He is also really good at generating and incorporating ideas from all functions (design, research, engineering, product) in an agile, design-thinking culture, to come up with an endless stream of good ideas to try.

There's huge value in just getting something done that everyone knows needs to be done. So many businesses are stalled at the setup and never get to iterate and learn.

Michael is super smart, with a ton of experience across 50-plus companies. We ran the gamut from small monthly advisory to hands-on in every scrum, leading growth meetings while I was hiring a growth leader. Michael did a great job across all of those dimensions.

Michael came up with several impactful marketing tactics for us focused on both customer acquisition and offline word of mouth. He's creative, incredibly hard working, and analytical.

I'd recommend working with you. For getting a growth engineering team started, absolutely. You'd bring a lot of value to any team doing this for the first time.

Getting things going, setting things up, being transparent, being iterative, sitting in our meetings, really hearing the problems, understanding what our customers do in a way most people don't.

You had an early document that you walked us through: this is what we should be doing. That was really valuable, because I know how much thought you put into it.

This is fantastic. I'll definitely put this in the review too. It's a great leave-behind.